Leferi

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We are not Ordinary
Anymore

We’re challenging ourselves
in a new area no one
has ever imagined, suggesting
innovative ways, and taking
the initiative in making
the world more beautiful.

MAKE UP THE WORLD
MORE BEAUTIFUL
INFLUENCER VALUE CHAIN
CONTACT

From Imagination
to Reality

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Leferi is the first, best and only
beauty influencer business group
in Korea creating and running the
Influencer Value Chain that consists
of influencers nurturing, marketing,
commerce, and production.

BEAUTY01 ENTERTAINMENT

CREATOR

The First and Best Nurturing System in Korea We’re the largest beauty influencer group in Korea that
has been nurturing 800 YouTube creators and managing
280 content creators since 2014 when we first launched
Beauty Creator Lab with Google Korea.

  • Beauty Creator Lab From the shooting and editing
    training to YouTube channel growth
    mentoring
  • No.1 Beauty Entertainment The largest beauty influencer group in Korea
    where 800 creators have been incubated and
    200 creative artists belong

MARKETING02

MARKETING

All of Beauty Digital Marketing in Our Hands We offer the complete beauty digital marketing solutions
including advertisements on Google, Facebook,
and Instagram as well as YouTube marketing, based on
our experiences of 5,000+ projects with 400 brands.

  • Beauty Digital IMC From creator-branded contents
    to advertising materials creation
    & operation
  • Leferi Data Lab Marketing strategy set-up
    and result evaluation based
    on the analysis of YouTube
    beauty big data
  • Leferi Cosmetic Zone Leferi on・off-line show room, the
    origin of Word of Mouth attention
    to beauty creators

COMMERCE03

COMMERCE

Above and Beyond Marketing, Embracing Direct Sales We provide the systematic commerce process covering
from product sourcing to sales to CS, so that customers
can not only get product information from influencers but
have a complete ‘communicative shopping’ experience
through them.

  • Influencer Social Market A whole new concept integrating
    commerce into the influencer marketing
  • 2-week product sourcing Systematic product testing carried out
    for more than 2 weeks by influencers
    and expert MD in Leferi

COSMETIC LABEL04 SUREPI

COLLABORATION

Influenced by Influencer Surepi is a label brand created in collaboration
with beauty influencers to make genuine
products based on voice of customers and
inspiration of beauty influencers.

  • Surepi x Lotte Surepi off-line store in Lotte On
    and the Beauty, Jamsil Lotte
    World Tower Branch
  • Surepi x AHC The launch of ‘Clusiv’, the
    collaboration line in AHC
    skin care
  • Surepi x SEPHORA Exclusive product collaboration
    with SEPHORA and store opening
    to celebrate the first official
    launch of SEPHORA in Korea

Influencer Value Chain

Leferi is the first, best and only beauty influencer business group
in Korea creating and running the Influencer Value Chain that consists of
influencers nurturing, marketing, commerce, and production.

You are not just
YouTuber Anymore

We’re looking for true beauty
creators who are creative and
influential in making the world
more beautiful. Leferi people
not only deliver useful
information, but also suggest
different directions for various
lives to help people find their
own style and lead their lives
as confident and independent
owners of their lives.

LEOJ LEFERI BEAUTY CREATOR
YOU ARE
NOT ORDINARY
LEFERI NEWS

READ MORE

Leferi
447, Teheran-ro,
Gangnam-gu, Seoul 10F
Business license number
210 - 82 - 72906

+82 2 6252 8121

master@leferi.com

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Personal Information Processing Policy © Copyright 2020 Leferi Entertainment
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Audition Consent Form to Share Personal Information
Leferi Beauty Entertainment (hereinafter referred to as “Leferi”) is
obtaining audition applicants consent to collection and
use of their personal information in accordance with relevant laws and regulations
including the Personal Information Protection Act.
Information to Be Collected
Required information : name, mobile no., date of birth, e-mail, gender, address, submitted video
Optional information : SNS address
Purpose of Collection and Use
To identify audition applicants and select winners
Personal Information Retention and Use Period
Personal information of audition applicants is basically disposed
without any delay once the purpose of its collection and use has been fulfilled.
However, the following information is retained for a specified period because of the reasons listed below.
Information retention required by relevant laws and regulations
In the event that it is required by relevant laws and regulations,
personal information of audition applicants is retained for a certain period stipulated by relevant laws and regulations.
In this case, Leferi uses the personal information only for the purpose of its retention, and the retention period is as follows.
1Records on contracts or withdrawal of offers and the like
Reason for retention : ACT ON THE CONSUMER PROTECTION IN ELECTRONIC COMMERCE, ETC. Article 6 and ENFORCEMENT DECREE Article 6
Retention period : 5 years
2Records on handling of consumer complaints and conflicts
Reason for retention : ACT ON THE CONSUMER PROTECTION IN ELECTRONIC COMMERCE, ETC. Article 6 and ENFORCEMENT DECREE Article 6
Retention period : 3 years
3Records on identity verification
Reason for retention : ACT ON PROMOTION OF INFORMATIO AND COMMUNICATIONS NETWORK UTILIZATION AND INFORMATION PROTECTION, ETC. Article 44 (5) and ENFORCEMENT DECREE Article 29
Retention period : 6 months
4Access records
Reason for retention : PROTECTION OF COMMUNICATIONS SECRETS ACT Article 15 (2) and ENFORCEMENT DECREE Article 41
Retention period : 3 months
5Records on unlawful uses
Reason for retention : Leferi policy on exclusion of unlawful uses
Retention period : 1 year
Refusal to Consent and Details of Disadvantages of Refusal
Audition applicants have the right to refuse to consent to the above-stated personal information collection and use.
However, in the event that audition applicants refuse to provide the required information, they may be excluded from audition candidates.
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